If you were a business man, or you had your own small business, or home business setup, you would probably have printed your own business cards. That’s a fairly common practice nowadays. Then again, maybe you have your business cards printed by a commercial printer. Either way, you should take a long hard look at that card. That is not just a card bearing information about yourself. It also has in it the power to attract customers.
Sure, everything about contacting you is on the card, but it does not carry a push for the holder to call you. You have to give the person holding the card a reason to call you. There is a simple solution to that. When you print a discount coupon for your business on the back of the business card, this also serves as an invite to your business.
If you have a dry-cleaning service or a laundry service, the coupon can be a discount on the price or has a promotional item or service for free. In like manner, this also works for a lot of other businesses.