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FAQ


What is Optimization?
Search engine optimization means ensuring that your Web pages are accessible to search engines and are focused in ways that help improve the chances they will be found. Every web should be coded to the W3C’s specific guidelines, with no duplicate content. The content of your web must be unique and original. The title, description, and keywords you use should occur in and compliment the content of the body of the web. All pictures should have descriptive alt tags. Simple navigation and quick load times all will get your site indexed in the major Search Engines. Once your site is indexed you need to start building your ranking.

Who is W3C?
The World Wide Web Consortium (W3C) is responsible for the creation of web standards and guidelines, specifications, software, and tools. In order for the Web to reach its full potential, the most fundamental Web technologies must be compatible with one another and allow any hardware and software used to access the Web to work together. W3C is a forum for information, commerce, communication, and collective understanding. I refer to them often to validate my html and CSS code.

How long does it take to get indexed?
Generally after submitting your sitemap to the search engines the robot comes within a week or so. Then about a week or so more you should be indexed but there is no timeline. It can take six weeks or more for some sites. I typically follow you web until it does index.

What is page rank?
Page rank is a way search engines have of ranking your pages. To create high ranking you will need to promote your site as well with ads, link exchanges, etc. (explained in more detail below)

What is a Doctype?
A "doctype" or to give its full name "Document Type Declaration" (DTD) should be the first line of your HTML document, right before the opening tag. No white space no comments no nothing else should appear before it. If you don't the page will go into into "Quirks Rendering" mode also called "compatibility mode" - that's BACKWARDS compatibility

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